The finals of the 2025 China Tourism 

Commodities Competition, themed 

around innovative designs for light 

tourism equipment and culturally creative 

city gifts, hosted by the China Tourism 

Association and organized by China 

Tourism Commodity and Equipment 

Association, concluded recently. 

Through three selection rounds, the 

Wenjiang District's Moondrop Pill 

shone among 3,215 entries nationwide, 

clinching the silver award.

近日，由中国旅游协会主办，中国旅游协会旅游商品与装备分会承办的2025中国旅游商品大赛（轻型旅游装备和文创城市礼物创新设计主题）决赛落下帷幕。经过三轮筛选，温江区水月雨音乐胶囊PILL从全国3215件参赛商品中脱颖而出，获评银奖。

Good things come in pairs! In the "2025 

Sichuan Characteristic Tourism Products 

Competition," guided by the Sichuan 

Provincial Department of Culture and 

Tourism and organized by the Sichuan 

Cultural & Creative Industry Institute, 

Wenjiang Garlic Coffee distinguished 

itself from over 1,200 entries to secure 

the gold award.

好事成双！在由四川省文旅厅指导，四川文化创意产业研究院主办的“2025四川特色旅游商品大赛”中，温江大蒜咖啡再传捷报，从1200余件参赛作品中脱颖而出，斩获金奖。

The Moondrop Pill Earbuds, designed 

with a pill-shaped transparent charging 

case, is strikingly novel and exudes a 

strong sense of technological innovation. 

Its unique aesthetic aligns with 

Chengdu's dynamic and stylish city 

image, embodying the city's open and 

inclusive spirit.

水月雨音乐胶囊PILL是以一颗药丸造型呈现的耳机，设计新颖吸睛，整体充满科技感，彰显独特的设计美学，尤为契合成都这座年轻潮流城市的气质，更体现出城市“开放” 与“包容”的基调。

Purchase method: Products are fully 

available on Tmall, Douyin, and JD 

e-commerce platforms.

购买方式：企业已在天猫、抖音、京东电商平台全面上线

Garlic coffee is made using the 

distinctive Red Seven-Star Garlic grown 

in Wenjiang. Through desulfurization 

technology, the typical pungent flavor 

of garlic is eliminated. An added hint 

of garlic aroma enhances the coffee's 

original smooth taste, creating a unique 

drinking experience. Currently, garlic 

coffee achieves a daily sale exceeding 

200 cups, with an annual sales volume 

surpassing 70,000 cups. It is emerging 

as a cultural highlight of Wenjiang's 

rural tourism, attracting visitors to 

experience the charm of "micro-

vacations and slow-paced rural life."

大蒜咖啡使用了来自温江的特产——红七星大蒜。通过脱硫技术，去掉了大蒜原有的辛辣味，在咖啡原有的香醇口感基础上，增添上一抹蒜香，口感更独特。如今，大蒜咖啡每天销售量超200杯，年销售量突破7万杯，逐渐成为温江乡村旅游的名片，吸引更多游客走进温江，感受乡村“微度假·慢生活”的惬意。

Purchase method:

Offline store: Role Model Youth CSA 

Community 

Online stores：

1. WeChat official account

2. Douyin Mall

3. Xiaohongshu store (to be certified)

购买方式：

线下门店：榜样青年CSA社区

线上门店：

1.微信公众号

2.抖音商城

3.小红书商铺（即将认证）

来源 Source |  温江文体旅

排版 Typesetting | 赵术君

审核校对 Senior Editor | 陈倩